Hardcore
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New Hardcore Crank SR and MR colors
Spring Craw, Burnt Orange Craw and Green Craw, the three hottest new colors in the Hardcore Crank SR (Shallow Runner, Squarebill) and MR (Mid Runner, Round bill). Featuring the patented magnetic weight transfer system for long accurate casts and Japanese quality finishes.
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Hardcore Crankbait Retrieves with Brandon Card
Bassmaster Elite Series pro Brandon Card experiments with different retrieves based on the season, weather conditions, and even down to specific schools of fish.
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Hardcore Crankin' How-To
Often when offshore bass are feeding, it is actually done up on the flats adjacent to the actual drop of, so these long casts are so important to locate feeding fish.
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Coming from Hardcore 2022
Duel has been a leader in Japanese lures for nearly 50-years and recently re-launched the Hardcore Bass Series in America
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New HARDCORE styles for 2022
Click the video links below to learn more about our new styles of baits for 2022.
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HARDCORE Setups with Spencer Shuffield VIDEO
Deets on his knots, target times and more when targeting bass
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HARDCORE is coming
Yo-Zuri is extremely excited to introduce the brand new lineup of our sister company, HARDCORE!
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Gill launches 2020 line-up of hardcore apparel and accessories
The Best Gets Better: Performance Fishing Apparel Without Compromise Gill launches 2020 line-up of hardcore apparel and accessories for today’s discerning anglers and mariners
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The rod hardcore surfcasters have been waiting for
Here’s the rod hardcore surfcasters have been waiting to get their hands on. St. Croix’s stealthy, upgraded Avid® Surf rods raise the game up and down the coast for everything from bass and blues to bull reds, snook and even tarpon.
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Multiple conventional and spinning models for hardcore saltwater anglers
More Saltwater Rod Options St. Croix's Mojo Salt and Mojo Jig families offer multiple conventional and spinning models for hardcore saltwater anglers