Serious
fishermen want rods built with the finest materials, components and American
craftsmanship. They also want a great deal. The folks at Cousins Tackle
Corporation of Huntington Beach, California know this, and have launched an
aggressive rebate program to give anglers both.
Kicking
off April 10, 2014 and running all summer through Labor Day (September 1)
Cousins’ new All American Instant Rebate gives customers who purchase a
new Cousins rod a substantial cash back rebate, right on the spot. It couldn’t
be easier — there are no forms to fill out, websites to log onto or months
spent waiting by the mailbox.
This
rebate program is running concurrently with new, limited-time pricing
adjustments that give authorized dealers greater flexibility when selling
Cousins rods. Combine reduced pricing at the dealer with a cash rebate to the
customer based on sale price (before tax), and you’re looking at a great deal
on a premium quality, American-made rod during this promotion.
“We
know we build the finest quality fishing rod in the country,” said Cousins
Tackle CEO Bill Buchanan. “And our customers know this too, once they get their
hands on a rod and fish it. We want to make it easier for dedicated fresh and
saltwater anglers to purchase their first Cousins rod, and feel the difference
for themselves. When you stack our product up against ‘high-end’ imports and
even other American-made brands — in action, quality, fit and finish,
durability — there is really no comparison,” added Buchanan.
This promotion, added Buchanan, is timed help anglers gear up for the fishing
seasons ahead — whether it’s spring bass, Sierra trout, coastal seabass, island yellows or the highly anticipated return of
summer bluefin tuna offshore.
To
sweeten the deal, Cousins Tackle will be inviting every customer who buys a new
Cousins rod to a special Customer Appreciation Day this fall, with guided
factory tours, food, refreshments and more. The date for this event will be
announced soon through dealers, the company’s website and social media
channels. “We’re very proud of our product, our people and our factory,” said
Buchanan. “We’re a family-run company, and as far as we’re concerned, everybody
who buys a Cousins rod is part of the family. We are excited about hosting our
customers as a ‘thank you’ and providing an exclusive, inside look at how we
build our blanks and rods. And unlike some other California-based rod
companies, fishermen won’t need a passport to visit our factory,” quipped
Buchanan.
For
more information about the Cousins All American Instant Rebate program, or the
company’s complete line of premium quality, American-made rods for fresh and
saltwater fishing, contact Cousins Tackle Corporation at (714) 893-0423 or visit www.cousinstackle.com.
Advertising