MINNETONKA, Minn. — Wanna show fish something they’ve never seen? Throw ‘em a new “custom color” Rippin’ Rap®. The classic Rapala® lipless crankbaits are available in four new color patterns inspired by current trends in custom bait painting – Fruit Bowl, Leprechaun, Bad Lipstick and Road Trip.
Fruit Bowl features a green back and sides, orange-yellow belly, chrome tiger stripes, black gill dot and red throat.
Leprechaun features a metallic green back and sides, black tiger stripes, a chartreuse belly, black gill dot and orange throat,
Bad Lipstick features a metallic gold back and sides, metallic purple belly, red-orange throat, black gill dot and red throat.
Road Trip features a blackish-purple back and sides, yellow belly, metallic green tiger stripes, black gill dot and red gills and throat.
Each new color pattern is available in all three Rippin’ Rap sizes: 5, 6 and 7.
Featuring flat, skinny sides and a deep-belly profile, Rippin’ Raps flutter on the drop and pop off the bottom with a hard-vibrating action accented by a loud, distinctive rattle system. Textured scales, gills with deep-set 3D holographic eyes and fast-piercing VMC®Black Nickel hooks seal the deal.